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Meet Treeline’s Newest Hire

April 15th, 2013 by Chelsey Canavan, Social Media Marketing Specialist at Treeline Incorporated


Treeline is happy to announce the newest member of the team, Samuel Swartz.

Sam is a Boston native. He graduated in 2010 from the University of Massachusetts Boston. He graduated cum laude with a B.S. in Management. He has 2 years of sales and management experience and loves working in a high energy, fast-paced environment. He loves sales and building strong business relationships. Sam also enjoys being outdoors. He plays golf and basketball in his free time and loves to travel. Sam’s work ethic, drive for success and positive attitude make him a great addition to the Treeline team. Welcome Sam!

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Treeline Inc. Wins Bronze Stevie Award For Sales & Customer Service

February 27th, 2013 by Chelsey Canavan, Social Media Marketing Specialist at Treeline Incorporated

FOR IMMEDIATE RELEASE

Contact:
Chelsey Canavan
Treeline Inc.
781-876-8100
canavan@treeline-inc.com

TREELINE INC. WINS BRONZE STEVIE® AWARD IN
2013 STEVIE AWARDS FOR SALES & CUSTOMER SERVICESM

LAS VEGAS, NEVADA – February 27, 2013 – Treeline, Inc. was presented with a Bronze Stevie® Award in the Sales Turnaround of the Year category in the seventh annual Stevie Awards for Sales & Customer Service.

The Stevie Awards for Sales & Customer Service are the world’s top sales awards, contact center awards, and customer service awards. The awards were presented to honorees during a gala banquet on Monday, February 25 at the Paris Hotel in Las Vegas.  More than 300 nominated customer service and sales executives from the U.S.A. and several other countries attended.

Over 1,100 entries from organizations of all sizes and in virtually every industry were submitted to this year’s competition. Finalists were determined by the average scores of 120 professionals worldwide, acting as preliminary judges. The Stevie Award recipients were determined by more than 100 members of eight specialized judging committees.

“From our perspective this was the most successful Stevie Awards for Sales & Customer Service yet,” said Michael Gallagher, president and founder of the Stevie Awards. “Not just because of the increase in the number and variety of entries, but in the extraordinary quality of the entries. Judges have told me how impressed they were with the success stories they reviewed this year.  All of this year’s Stevie Award winners are truly deserving.”

Treeline is the nation’s premier executive search firm helping sales professionals and organizations reach new altitudes. Treeline is the developer of its proprietary technology, DADOMATCH, which is a sales hiring technology and service that helps hiring managers find and hire the perfect fit faster and with less cost. Overcoming all economic obstacles, Treeline has continued to see double-digit growth since 2010, revolutionizing the industry.

“As an innovator and hard charging sales organization, it is an honor to be recognized for our hard work and accomplishments,” stated Dan Fantasia, Founder and CEO of Treeline. “Winning the 2013 Bronze Stevie Award for Sales Turnaround of the Year is a great success for our Treeline team. We are all thrilled and proud to have won this award and are all looking forward to an exciting 2013.”

Details about the Stevie Awards for Sales & Customer Service and the list of Stevie winners in all categories are available at www.StevieAwards.com/sales.

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About Treeline Inc.
Treeline is one of the fastest growing sales search firms in the Northeast that has set out to revolutionize the industry. At Treeline, the ultimate goal is to help both clients and candidates find each other and achieve success. To learn more about Treeline, Inc. call 781-876-8100 or visit www.treeline-inc.com.

About The Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service.  Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide.  Learn more about The Stevie Awards at www.StevieAwards.com.

Sponsors and supporters of the 7th annual Stevie Awards for Sales & Customer Service include the Business TalkRadio Network, PrintingForLess.com, and ValueSelling Associates.

TREELINE INCORPORATED, 599 NORTH AVENUE, SUITE 6, WAKEFIELD, MA 01880
781-876-8100 PHONE / 781-224-9797 FAX / WWW.TREELINE-INC.COM

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Source Your Way to Success

February 27th, 2013 by Christopher Simone, Vice President at Treeline Incorporated

Sales people repeat effective practices and behaviors.  Top performing sales people also have the ability to focus on the wide end of the funnel, on building pipeline, regardless of success converting revenue.  The best do not succumb to complacency; in fact, they hunker down and become even more vigilant with pipeline building.

The same can be said of sales hiring managers with respect to the discipline of sourcing.  Given hiring process and cycle times, it is critical to build pipelines at all times especially as success is achieved and hires are made.

Candidate pipeline building IS NOT EASY and, as a result, is the first practice to suffer as hires are made.  Big Mistake!  This leaves hiring managers unable to respond quickly the next time the Executive Committee and/or Board says, “Hire!”

Unfortunately, in many instances the traditional sourcing approaches are not sustainable on an on-going basis. The traditional approaches/challenges include:

Agency Recruiters – The contingency recruiting model is not built on “sourcing” – it’s built on hiring;

Sourcing technologies – Fail to generate relevance and quickly get tuned out despite the low price;

Job Boards &  Job Posts –  Simply put, same problems different year;

Internal Recruiters – Same difficulty as using contingency agencies; unless specifically incentivized and compensated for prospective candidates, Recruiters must shift their focus to hot searches.

So, what’s the solution?  Sourcing must be consistent, effective, and affordable and none of the above align for success.  Sales hiring managers are turning to Sourcing-as-a-Service by Treeline.

At Treeline we are experts at driving sales candidate traffic.  We genuinely connect with our community of sales professionals who trust Treeline to deliver valuable information.  We attract the attention of our community and introduce opportunities they might otherwise ignore.  Plain and simply we drive traffic that no one else can.  Clients automatically receive a DADOMATCH resume for each candidate that applies.  The DADOMATCH resume provides an effective lens into a candidate’s background, beyond their resume, which in turn helps them make better, faster decisions about which sales candidates to advance. Please click here to view a sample.

Treeline (www.treeline-inc.com) is a sales focused executive search firm that has worked with thousands of sales candidates and hiring managers over the past eleven years.  Treeline was named for the outdoor adventurers who “climb above the Treeline” -the altitude beyond which trees can survive- for the rush, excitement, and challenge. Treeline is also the developer of DADOMATCH.  DADOMATCH is a technology and service that helps sales hiring managers define, find and hire the perfect fit faster and with less cost.

Posted in Best Hiring Practices, DADOMATCH, Sales Recruiting, Comments Off

            

Recruiting Top Talent: Do You Have What It Takes?

February 22nd, 2013 by David DeMelo, Division Manager

At some point in our careers we have all been in the job search.  We have all either worked with or have been contacted by recruiters when considering other opportunities, but have you ever actually considered a career in recruitment?

Recruitment is a tough business and certainly not for the timid or reserved. Personally, I never considered the space, and here I am, 9 years later and loving every aspect of this career.

People assume that recruiting is easy and all we do is match job descriptions with resumes.  Well if it was that easy then everyone would be a recruiter.  In reality, recruiting can be challenging when it comes to finding top sales talent, especially when that person is not necessarily “looking.” But it’s the thrill of the hunt that makes this job exciting.

If you are going to start a career as a recruiter, you have to understand the role inside and out. There are many different forms of recruitment. There’s contingency, retainer, temp, contract, etc. There are virtually recruiters for every industry and it’s the most sales-oriented role out there.  Think about it, you are selling yourself to a client, to a candidate, candidate to client and client to candidate. Does it get any more sales-oriented than that?  As recruiters, we spend our days in a fast-paced, highly transactional environment constantly dealing with competition while balancing the candidate’s needs with the client’s demands.

So how do you stand out?  How do you separate yourself from the pack?

1. Roll up your sleeves and dig in – Recruiting is not waiting for the phone to ring, posting a job ad and waiting for those resume’s to flow in. REAL recruiting is rolling up your sleeves and starting to source.  Great recruiters love the search and finding those top candidates that are not on an active search. It’s your role to get them active!

2.  Network and have an interest in people – Recruitment is all about networking and meeting new people. Every great recruiter has a need to be around people.  Typically recruiters  like to meet new people and seek out opportunities to connect.

3. Manage the Highs and Lows – Let’s face it, when things are good and you’re closing business it’s the best feeling, but the reality is when lows hit, you feel helpless and sometimes you can’t make a placement if it slapped you in the face.  It’s part of the business, its part of sales.  You have to be truthful and at times ask yourself is this deal realistic? Managing your emotions and expectations can lessen the blow. You have to be willing to shake it off and start fresh.

4.  Be Positive – It is crucial to keep a positive attitude.  Being an optimist is ideal in the recruitment world.  You will need to be able to roll off the losses and always keep a positive attitude. If you have a “glass half empty” mentality, recruitment is NOT for you.

Sales and recruitment is a tough business.  Most people do not understand what we recruiters really do, but after all, it can be a very rewarding space both professionally and financially. Good recruiters are focused on getting results. The recruitment process is not about individuals, but more about making good matches in a seamless and efficient way.

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Endurance: Climb Above the Treeline

February 8th, 2013 by Alyson Paltelky, Sales Consultant at Treeline, Inc.


What does Endurance mean to you?  I think of perseverance, persistence, determination, tenacity, and strength.  What also comes to mind is the ship used on Shackleton’s Incredible Voyage through the Antarctic that was rightfully named Endurance.  The journey Shackleton and his crew faced would go down in history as one of the greatest examples of what it takes to survive; not just in physical ability but in spirit.  For most of us we will never reach as deep nor experience the same hardships as Endurance, but without endurance where would we be today?  Whether in the Antarctic, on Mt. Everest, in the gym, or in the office we all have a degree of endurance we must tap into.

So why am I talking about endurance?  Let’s face it starting a sales career is not easy and we all have been there.  Pound out the 100 calls per day, work long hours, skip lunch, skip dinner, miss a workout or more importantly miss family time.  However, it’s those who possess endurance and make sacrifices who overcome obstacles in order to hit their mark.

If you’re just starting out and beginning to feel the pains, please look to your successful peers who have been there and endured the same hardships.  Talk to them and ask for advice.  It’s all part of the course and there will be times where you’ll need to reach deep to find your fuel and push on.  If this makes sense to you and you’re motivated, strong, and willing to take risks and work harder than you have before, let endurance guide you to success.

I thought I would end by sharing the meaning behind the name Treeline because this is where we find those with endurance and the ability to be a top performer.   Inspired by the result of a shared passion for the outdoors and fiercely competitive mindset, this is our vision.

Trees can only grow up to a certain altitude. Above that elevation they can’t survive. For skiers, hikers and other outdoor adventurers, ‘climbing above the tree line’ is purely for the rush, excitement, and challenge. These trailblazers are unrelenting in their quest to conquer new terrain. The best sales people share this same mentality. They also strive to reach an ultimate goal – climbing to the top of the industry. At Treeline, Inc., our ultimate goal is to help companies and salespeople find each other, to achieve that same success in business.

So don’t take it for granted.  Don’t forget to acknowledge your hard work and reward yourself.  Whether endurance means perseverance, persistence, determination, tenacity, or strength to you, find it, embrace it and climb above the tree line.

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Treeline Inc. Named As Finalist In 2013 Stevie Awards

January 28th, 2013 by Chelsey Canavan, Social Media Marketing Specialist at Treeline Incorporated

FOR IMMEDIATE RELEASE

Contact:
Chelsey Canavan
Treeline Inc.
781-876-8100
canavan@treeline-inc.com

TREELINE INC. NAMED AS FINALIST IN

2013 STEVIE® AWARDS FOR SALES & CUSTOMER SERVICE

7th annual awards will be presented on February 25 in Las Vegas

Wakefield, MA – January 28, 2013 – Treeline Inc. was named a Finalist in the Sales Turnaround of the Year category in the seventh annual Stevie® Awards for Sales & Customer Service.

The awards are presented by the Stevie Awards, which organizes several of the world’s leading business awards shows including the prestigious International Business Awards. Entries were considered in 41 categories for sales and business development professionals recognizing new products and services and solution providers.

Treeline is the nation’s premier executive search firm helping sales professionals and organizations reach new altitudes. Treeline is the developer of its proprietary technology, DADOMATCH, which is a sales hiring technology and service that helps hiring managers find and hire the perfect fit faster and with less cost. Overcoming all economic obstacles, Treeline has continued to see double-digit growth since 2010, revolutionizing the industry.

“It’s an honor to be a finalist in the Stevie Awards Sales Turnaround of the Year category,” stated Dan Fantasia, Founder and CEO of Treeline. “I am incredibly proud of the team and appreciate all of their hard work. This is a very exciting time for Treeline and our team.”

Details about the Stevie Awards for Sales & Customer Service and the list of Finalists in all categories are available at www.StevieAwards.com/Sales.

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About Treeline Inc.

Treeline is one of the fastest growing sales search firms in the Northeast that has set out to revolutionize the industry. At Treeline, the ultimate goal is to help both clients and candidates find each other and achieve success. To learn more about Treeline, Inc. call 781-876-8100 or visit www.treeline-inc.com.

About The Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service.  Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide.  Learn more about The Stevie Awards at www.StevieAwards.com.

TREELINE INCORPORATED, 599 NORTH AVENUE, SUITE 6, WAKEFIELD, MA 01880
781-876-8100 PHONE / 781-224-9797 FAX / WWW.TREELINE-INC.COM

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Technology-Enabled Sales Recruiting

November 21st, 2012 by Christopher Simone, Vice President at Treeline Incorporated

Trends and Expectations for 2013…

DADO

Knowledge, experience, and discretion can’t be removed from the candidate sourcing process; all attempts to do so have failed to live up to the promise.

First, some of the commonly used technologies are simply not consistent enough to garner a net value add for the time and money invested.  For example, resume parsing technology is commonly used to acquire the data necessary to drive candidate matching and scoring.  Unfortunately, simple format and program variables (e.g. .doc, .docx, .pdf) negatively impact reliability.  Second, the underlying matching algorithms are only as good as the data on which they “match” candidates with open roles.  The data structure that drives the process (by way of system integration or candidate entry) needs to be function specific and then scored appropriately.

When effective, technology-enabled solutions provide a truly useful presentation of candidate information and also generate meaningful matching. This is a tremendous foundation on which to then apply knowledge, experience, and discretion.  It’s all about precision: speed and relevance. Technology can enable precision.

Therefore, recruiting is now knowledge-powered and technology-enabled.  Trends will continue to move in this direction especially as social technologies and behaviors further disrupt legacy recruitment processes.  Here are some trends and expectations for 2013:

Job seekers are paying attention to the information they are asked to contribute into technology, or social-hiring, platforms. Years of committing time to obscure online application processes have left the marketplace jaded.  The current generation of “smart” profiles is leaving job seekers similarly discouraged in most cases.  Increasingly, they understand that the information collected is used to create a profile or presentation. However, if job seekers lack belief or trust that the process will lead somewhere, or if the interface is confusing or daunting, conversion rates suffer. Additionally, job seekers are increasingly aware that general information simply can’t generate the outcome that hiring managers will find actionable and therefore the value equation fails.

Effective sales-specific platforms ask sales-specific questions, finance-oriented platforms should ask finance-specific questions, etc.  For example, DADOMATCH social resumes are driven by sales-specific questions. The interface is purpose-built for busy, interrupt-driven sales people. DADOMATCH provides an effective lens that highlights characteristics and the degree to which the role and candidate are naturally aligned.  DADOMATCH organizes and presents this information along with the candidate’s work history and accomplishments.
Please click here to view a sample.

For hiring managers, finding the perfect fit begins with defining the perfect fit.  By this, we are really talking about defining the sales person characteristics which are more relevant for a particular sales roles. Yes, every sales hiring manager would like to hire the over achiever.  Numbers are important.  Beyond numbers (e.g. quota history, W2 history, transaction value, and sales cycle duration), sales hiring managers need to align sales person characteristics.

Here are some of the sales specific characteristics that matter:

Inspiration Value versus Volume
Defined by the conditions that enable productivity and performance; i.e. the things on which your sales team thrives and focuses.
Sale Type Transactional versus Strategic
Defined by the degree of complexion in terms of buyers and buyer influences, process duration, decision process, resource investment and collaboration and contract value.
Degree of Need Unrecognized versus Recognized
Defined by the degree to which the buyer or buyers of your solution recognize the need for your product or service prior to actively engaging with your sales representatives.
Sales Approach Hunter versus Farmer
Defined by the degree to which your sales representatives are calling on prospects with whom your company is not doing business.
Drive Assertive versus Passive
Defined by the degree to which your sales representatives will advocate, evangelize, and enlist prospects in the value of his/her ideas, perspectives, and proposals.
Audience General Decision Maker versus C-Level Executive
Defined by the organizational level at which your sales representatives are comfortable communicating.
Inside/Outside Inside versus Outside
Defined by the degree to which your sales force engages and interacts with prospects beyond the phone and Internet.
Average Sales Size Contract/Transaction Value
Defined by the typical value of each contract closed.

Effective sales hiring technology solutions help across each of three fundamental components: Defining the perfect fit (which includes cascading this definition across the applicant tracking system, job posts, social communication, and interview screens); finding the perfect fit (which includes the ability to quickly spot relevant candidates without losing sight of them in a flooded email inbox); and, hiring the perfect fit (which includes the ability to streamline the process – simply put, speed matters when hiring sales talent).

Treeline (www.treeline-inc.com) is a sales-focused executive search firm that has worked with thousands of sales candidates and hiring managers over the past eleven years. Named for the outdoor adventurers who “climb above the Treeline” -the altitude beyond which trees can survive- for the rush, excitement, and challenge, Treeline helps companies improve top line revenue with sales-focused professional services. Treeline can help instantiate or define your sales structure and model, staff the model, and sustain the model–including help with promoting and sustaining a sales culture of performance.  Treeline is also the developer of DADOMATCH.  DADOMATCH is a technology and service that helps sales hiring managers define, find and hire the perfect fit faster and with less cost.

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Meet Treeline’s Newest Hire

November 13th, 2012 by Dan Fantasia, Founder and CEO of Treeline Incorporated
Canavan

Treeline is happy to announce the newest member of the team, Chelsey Canavan.

Chelsey is a 2011 graduate from the University of New Hampshire. She graduated summa cum laude with a B.A. in Communication and Media Practices. She was a member of the Division I track and field team, captain and record holder. She has participated in a variety of media internships and has worked as a video production intern managing corporate social media channels and creating website content.

She loves running, reading and being outside whenever she can. Chelsey’s passion to learn, drive to succeed and winning attitude make her a great addition to the Treeline Team. Welcome Chelsey!

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Sales Motivation – How Bad Do You Want It?

October 12th, 2012 by Dan Fantasia, Founder and CEO of Treeline Incorporated

how bad

Click Here to Watch Video

We are a couple of weeks into the 4th quarter and there are a few ways that we, as sales professionals, can look at the remainder of the year.  For some, you may have gone through your busiest time of the year and are running out of triggers you can pull.  Some of you may have burnt out and have decided to take a breather for a few weeks and coast into the holidays.  Unfortunately this is not a practical plan and as a sales professional you cannot afford to cruise control into 2013!

There are three months left before we close out 2012 – whether your year is fiscal or calendar, you must focus on keeping your head down. Your degree of sales success is on the line for the next 3 months and you have the time to close some significant business.

Do you have what it takes to be #1 in your company?  This is the time to run hard, to believe in yourself, and make the necessary sacrifices to succeed.  Don’t get distracted, seize the day and be present.  You will have plenty of time to take a few breathers during the holidays.  Work hard now, play hard later.

While others think about the upcoming holidays, now is the time to work the extra hours, build a pipeline that will turn into revenue, and achieve the success you will never regret.  You will never look back on 2012 and say to yourself I regret being the #1 sales person in my company.  Empower yourself, recognize that achievement is hard, and then ask yourself, “How bad do you want it?”

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Outside, Inside, All-Sides of Sales

October 4th, 2012 by Alyson Paltelky, Sales Consultant at Treeline, Inc.

All sides

I have been a sales professional for over 8 years.  For a good part of my career I was an Outside Sales Representative.  My first outside sales gig gave me a territory in the Rocky Mountains outside of Denver.  The autonomy was great and so was being able to meet and engage with clients every day.  Trust me, I saw some amazing places and things but it wasn’t all nice.  Having navigated in and around the mountains through rain, sleet, and snow, I wore my road warrior badge proudly.  My car was my (not so neat) office and the road my foe.  I’m sure many of you can relate.

Until coming to Treeline, Inc., I never really considered being an Inside Sales Representative.  Preconceived notions drove my hesitance.  My idea of an inside sales role meant taking a step down in my career.  My days would consist of hard starts and hard stops, a call center feel and the color beige, meaning boring.  Not that there is anything wrong with call centers or the color beige, it’s just not my type of environment.  Many of you will think the opposite and feel inside sales is better and that’s ok.  We all decide where we want to be for our own reasons but I hope we also take the time to be open and not limit ourselves from opportunities that could add value to the advancement of our careers.

The notion of an inside role, to me, meant taking a step back in career advancement and earning potential. I thought being inside meant “junior” and advancement meant moving to the outside or field roles. That might be, however, keep in mind it’s not the case for everyone. Different industries and companies offer their own sales and career advancement processes. As for my other notions, I found some companies are more flexible than I thought including flexible work days based on your commute and family needs. Call centers and the color beige. was I wrong! More and more companies are creating more stimulating office environments including community spaces for a bit of leisure and even a game of table tennis to clear the mind. Many of us might not have been aware of these great work environments because perhaps we always saw one side rather than All-Sides of Sales.

Since I started my sales career, I was on the outside sales track and I really didn’t have a desire to change that. However, I started looking in and I found my fit as a Consultant (Inside Sales Representative) with Treeline, Inc.   I was hesitant at first at strictly being inside but once I learned more about the company, I was hooked. I realized the company’s purpose, culture, employees, and environment was exactly what I had been looking for.  I am in a space where I can perform at the top of my game and still learn from the best in my industry.  On top of that, I have amazing income potential.  As I continue on my path, it is clear my goals will come to fruition but had I not taken that step to look at the All-Sides of Sales, I would not be as successful or happy as I am today.

Lesson learned:  be open to All sides of sales to find the right fit.  What’s so great about my epiphany is I get to practice it every day.  At Treeline, not only do we specialize in all sides of sales, we help our candidates objectively evaluate different perspectives, opportunities, or roles to produce the most positive results. In conclusion, Inside or Outside are decreasingly becoming less qualifiers for many.  Have the skills, aptitude and attitude, we can all be that All-Sides sales professional.  Why limit ourselves?

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