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21st century Social Recruiting (part 1)

April 27th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

10 clues that your hiring process is in need of a 21st century “social” tune-up

By Christopher M. Simone, VP of Sales at Treeline, Inc.

Mother’s Day is coming up… a day for us to celebrate and cherish our mothers and those who love and have nurtured us as only mothers could. (note to self, send a link of this blog to Mom).  It is also a day when our moms want to hear about what we are doing and how well we are making our way through life.

While my mother would listen with interest and kindness when I told her that I switched jobs (again), she would be very confused when I told her I found my new job because one of my friends Tweeted about a hot company that was hiring, so I started following them on Twitter (while driving), connected with them on Facebook, read blogs about them on Glassdoor.com, watched videos about them on YouTube, watched a Podcast that I found on their website, chatted with my Friend through my iGoogle page about the job posting (which I found on a social recruiting site), emailed my video resume from my smart phone, had an interview over Skype, and connected with the hiring manager on LinkedIn – who, incidentally, got a great backdoor reference from the manager that I worked for two jobs ago and who has already visited my wall. 

Now, imagine if I told her that I wore jeans to the final interview and met the CEO who was dressed the same.  Forget about it…  

My mother and I never had this specific conversation, but there are hip mothers and fathers everywhere scratching their heads wondering what happened to searching the job boards, and grandmothers and grandfathers everywhere scratching their heads and wondering what happened to reading the Help Wanted section in the Sunday newspaper?

Now some people, including me, intend to holdout for the perpetuation of formal interview attire, but the rest we’ll just have to embrace. Recruiting in the 21st century is different, a lot different.  Change is in the wind, and the wind is blowing in the same direction as strong forces and macro trends. 

The Bureau of Labor Statistics has compiled very interesting data about job stability and transitions; this research has been conducted over long periods of time.  There are different interpretations available but the data unequivocally reflects that the average number of job changes and careers per adult has increased from a few to many. Also, the average American’s tenure at each job has substantially decreased. While the economic downturn complicates the extrapolation of these results in determining current millennial generation behavior, data strongly suggests that the trends are accelerating; meaning that the job search is nearing a constant cycle.  Simply put, the job search is always on (and is fostered and reinforced by the social media and social networking sites that comprise the “social layer” being engineered into our lives).    

Other Trends and Drivers:

  • The economic downturn has left companies short handed and unable to spend countless hours combing through hundreds of resumes.
  • With economic momentum starting to build, companies are looking for the right individuals that can drive growth and progress.
  • Employers and candidates are approaching the search process very differently with the progression of social media and networking.  As reflected in a recent Treeline publication, the worldwide reach of social media sites has grown to amazing levels: Facebook: 500,000,000 users, LinkedIn 100,000,000 users, Twitter 75,000,000 users.
  • Companies need to communicate effectively with the social media savvy millennial generation.
  • Closing the “trust gap” – companies want more insight about the character of candidates and candidates want more information about the culture and character of prospective employers.

Just take a step back and think about consumerism. Would you make a major purchase of a car or expensive consumer electronic item without reading online reviews and scanning relevant blogs? You might also respond to and contribute content in the form of questions and comments. Do you follow the brand, at least temporarily, on Facebook or Twitter?  Do you watch videos on YouTube?  Do you look for deals on Amazon or eBay where you can also find user/consumer-generated content?  Is there a Groupon floating around? You probably answered “yes” to one of these questions.  I just purchased a car and found through social media before the purchase that it would run just fine on 87 Octane, and that the interior lighting was awful. True and True.  Doesn’t it make sense that these new 21st century behaviors will enter the job search and transform the way candidates find us, and the way we find candidates?

This is the part where my mother would become very proud of me, and would ask me about the opportunity moving forward…

The reality is this: if your hiring process is materially the same as it was three years ago, chances are you are missing an opportunity to achieve and accomplish more. You might be falling way behind in our new hyper social world.  Improvement on the other hand will decrease the time and cost associated with attracting and hiring the right impact players who will help propel growth and progress.

Ten clues that your hiring process is in need of a 21st century “social” tune-up:

1)    Are you heavily relying on job posts on monstrous job boards or paid advertising?

2)    Are you forced to choose between relevance (a time consuming and imperfect process to refine the output of the job board search) or speed (a process that takes less time but yields an even greater number of unqualified resumes)?

3)    Is your process passive – meaning, are you mostly waiting for candidates to respond to your postings and direct sourcing attempts?

4)    Is your process and communication with the marketplace actively collaborative and interactive?

5)    Is your process dictating when and how you are communicating with potential candidates?

6)    Does your candidate interaction begin with an outdated resume format or nebulous online profile?

7)    Are you screening and/or interviewing large numbers of candidates who are not aligned with the open role and/or corporate culture?

8)    Are you able to appropriately assess potential fit prior to the first round of in-person interviews and therefore decrease the number of the candidates required during the in-person interview stage?

9)    Is your process connecting you with your candidates and facilitating collaboration, information sharing and transparency which builds trust?

10) Have you consistently integrated at least three forms of social media/networking into your hiring process?

In part 2, we will explore some common initiatives and emerging approaches for making hiring processes more social – before Mother’s Day 2012.

Questions – Do you plan to invest more in social recruiting in 2011 than 2010?  Which social media/networking initiatives are you contemplating or already finding success with?

p.s. I love you Mom, and please follow me on Twitter.

Treeline, Inc. (www.treeline-inc.com) is recognized as an award-winning recruiting firm.  Treeline is also the developer of DADO — a first of its kind Social Recruiting platform and community that fuses 21st century technologies (including social media) and behaviors with recruiting best practices.  In this new paradigm, recruiters add knowledge and support thereby fostering and reinforcing the social recruiting service for the 21st century, which is knowledge-powered, technology-enabled, collaborative, and social.

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Social Media Marketing

April 25th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

The Social Media Gap

April 4, 2011 by engagesciences

Most companies are misunderstanding the massive opportunity that social media marketing represents. Last month the IBM Institute of Business Value published a report entitled ‘From Social to Social CRM’. The report surveyed 1000 consumers about the reasons they interact with companies via social sites and then compared this with the results from surveying 350 business executives on why they thought consumers followed them on on social media. The results highlighted a perception gap that can only mean companies are missing out on direct revenue opportunities.

The reality is social media followers WANT to be monetized – they are after deals, promotions and discounts. Unfortunately most business executives are barking up the wrong tree by thinking that conversation with the brand is what drives people to follow them. In reality it is quite the opposite. Of course this represents a massive opportunity. If brands build up large social followings they can distribute social offers into this community and the research suggests that commercial results will be healthy. You can’t get more focused social ROI than campaigns focused on revenue. Marketing executives need to meet consumers expectations when they follow companies on social sites through providing regular deals, coupons and social offers.

“The Social Media Perception Gap | EngageSciences.” EngageSciences | Social Media Marketing Made Simple. 4 Apr. 2011. Web. 25 Apr. 2011. <http://engagesciences.com/blog/2011/04/04/the-social-media-perception-gap/>.
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Treeline Celebrates 10 year Anniversary

April 25th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

For a decade, Treeline has been known as a nationally recognized and influential thought leader for sales professionals. By focusing solely on sales recruitment, we’ve set our firm apart and uniquely positioned Treeline as one of only a few organizations of its kind. During the past 10 years, we’ve watched the sales force recruiting industry evolve and change. 

We Created DADO.  We set out to identify new and innovative ways to change the way qualified candidates are found and transform the way companies search for new employees. DADO allows clients to identify and hire viable, well-qualified candidates in a much shorter amount of time, with a much clearer picture of who they’re hiring and how that person fits into their organization.

Awards:

  • Inc 5000 - 1516 in the USA in 2009
  • Inc 5000 - 47 in New England in 2009
  • Inc 5000 – 686 in the USA in 2008
  • Inc 5000 – 23 in New England in 2008
  • Inc 5000 – 34 Top 100 Human Resources Co in USA
  • Largest Sales Search firm on East Coast BBJ Best Place to Work
  • BBJ Largest  Executive Search Firm in MA for the past 5 consecutive years
  • Top 10 women recruiters
  • Best Executive – Stevie Award Winner at American Business Awards    
  • 2010 & 2011 SBANE Innovation Nominee

 Philanthropy:

  • We were also part of “Friends of Lake Quannapowitt” – We cleaned up the lake.
  • Toys for Tots
  • Relay for Life
  • Boston Marathon Jimmy Fund walk 5 consecutive years.
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Sales Behavior – Play More to Win More

April 25th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

Mid Month Run

By Sean Cashman, Senior Recruiter at Treeline, Inc.

Changing our behavior to achieve better results is the most important challenge we face in trying to compete in this chaotic world. To improve any and all aspects of your life–you may not know how to begin. What can you do differently to create more positive results in your work and personal life?  - Chip Eichelberger, author of  “Think: Applying the Success Principles of 1918 Today”

One of our recent blogs was about being in a sales slump and what you can do to break out of it.  The article suggests that even the smallest changes in your behavior will help to get your head on straight and out of a slump.

It’s the middle of April, I landed one deal, have lost two deals have another one in the works.  While, I landed one deal, I need more activity to ensure a successful month.  My pipeline is lacking… “lacking”…that bites.  Truth is I am not running enough activity.  I have been in sales long enough to know that I am going to have way more losses compared to wins – so in order to win more, you have to play more.  But it is easy to get down and start slumping. 

So many times we get to this point in the month and our behavior will lead us to begin to forfeit this month and start building for next.  I am not taking away from that – it is imperative to build out and have as many deals as you can, all sizes, in the works.  My point is not to go to sleep on the month at hand.  It is not unrealistic to find that low hanging fruit that may present itself to you.  You may find a prospect at the right time and they are in serious need.  You may find a dormant client that comes to light.  Anything can happen, timing is everything. 

There are 2 weeks left in April, I am batting .250. If I can find a deal in the next 2 weeks, qualify it and close it – at the most I will finish the month at 2 for 5, and at the least, I have a head start on May.  Either way, it is a win and I am going in the right direction.

 Avoid the slump all together and change the behavior now.  At this point with the pipeline “lacking” – you know exactly what you need to do.  Now let’s see how the next couple of business days turn out.

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How to Profit From Networking

April 25th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

Last month Treeline and The University of Massachusetts Club, Boston, joined forces and put on a trivia night. The event was held 33 floors up in the State Street Bank Building overlooking Boston. The focus of the evening was providing a fun alternative to your typical networking night.

Networking is essential for any business professional. Frequently, sales are developed through the quality relationships we build and nurture. It is not enough to simply attend an event and gather as many business cards as possible.

Here are 5 strategies to make networking profitable:

1. Chose the right networking group or event. The best results come from attending the appropriate netwrking events for your particular industry.

2. Focus on quality contacts versus quantity. Make between two and five new contacts at each networking meeting  you attend. Focus on the quality of the connection and people will become much more trusting of you.

3. Make a positive first impression. You have EXACTLY one opportunity to make a great first impression. Factors that influence this initial impact are your handshake, facial expressions, eye contact, interest in the other person and your overall attentiveness. Comment on their business. Once you have demonstrated interest in someone else, they will – in most cases – become more interested in you.

4.  Be able to clearly state what you do. Develop a ten second introduction as well as a thirty second presentation. The introduction explains what you do and for whom. 

5.  Follow up after the event. The follow-up is the most important aspect of networking. 

Effective networking works. The more people that know about you and your business, the greater the likelihood they will work with you or refer someone else.

Stay tuned for information on our next event.

 

Kelley, Robertson. “How to Profit From Networking.” Entrepreneurs – Starting and Running Your Own Business. Web. 25 Apr. 2011. <http://entrepreneurs.about.com/cs/networking/a/uc071703.-05z_2.htm>.

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Treeline Sales Job of the Week: April 17, 2011 – April 24, 2011

April 20th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

Marketing and Segment Managers and Directors

 

Our client is a specialty chemicals leader with worldwide operations and is looking for a global marketing manager as well as a segment manager and a global segment leader.  Our client has established strong positions in several segments fueled by recognized technical expertise and innovation.  

The ideal candidates will have demonstrable success thinking and communicating strategically, while analyzing and interpreting data and communicating cross  functionally on a global scale.

  • Our client values domain expertise, relevant education, and a technical background in chemistry, chemical engineering, and/or polymers. MBA is preferred.
  • Broad business experience is desired along with the ability to communicate and collaborate globally with key stakeholders and colleagues.  
  • International travel is also required.

These positions are based in Boston and offer comprehensive compensation and benefits packages including annual compensation between $125k and $150k.

If you are interested please Join Our Network! If you are already a member of our sales network contact your Treeline consultant.

Email sales@treeline-inc.com if you have any questions.

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Turn a Profit – Brand Your Company through Social Media

April 20th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

How to Monetize Social Media

Companies are not only getting the word out about their brands using social media such as Facebook and Twitter but are also making money.
 
By Carolyn M. Brown | Apr 18, 2011

Many business executives have not found sites such as Facebook, Twitter, YouTube, Myspace, and Linkedin useful in making money. Building genuine online relationships that are also good for the bottom line is not so easy. There is a lot of trial and error. But while monetizing social media is difficult it is not impossible. There are companies that are getting the word out about their brands using social media and are turning a profit.

Take The New York Jets. The NFL team launched their Ultimate Fan social game in September 2010, which was the first revenue generating Facebook app to be backed by a pro sports team. The application lets football fans do online what they would normally do at home and in stadiums—root for their favorite teams and players, predict game scores, and hold a virtual tailgate party with other fans from across the globe. Ultimate Fan has since lured four major sponsors integrating their brands: MetLife, Motorola, SNY and HotelPlanner.com. This year, 10 percent of Jets sponsorships include a social media component; the team is planning to bump it up to 50 percent by next year, according to a spokesperson.

The Jets also communicate regularly on Twitter. They even advertised a Twitter-based contest to win tickets to their 2011 AFC playoff championship game against the Pittsburgh Steelers. The Jets are able to engage with their fans and make them feel like they are part of the team. They are leveraging social medial to capitalize on their fans’ passion for the team and their willingness to share that fervor.

Like many companies, your social media efforts have started small and grew organically. To capitalize on those efforts to generate sales and revenues you need to have a team of people dedicated to your social media presence. You also will need a deep understanding of your audience, a creative vision, and a way to measure results in order to execute a successful strategy, says industry experts.

Here are some ways your social media can be monetized:

How to Monetize Social Media

 

Build Brand Awareness

The first step is to use traditional media or word-of-mouth advertising to drive awareness and traffic to your Twitter, Facebook, YouTube, Linkedin or Myspace pages, says Jamie Turner, author of How to Make Money with Social Media. Unless you already have a recognizable brand like Nike or Apple, your brand needs to develop social media magnetism before you can look to make any money. You also need to create circular momentum across many platforms when designing your social media campaign, says Turner. By providing multiple channels for users to talk with you, you let customers choose the channel that they are most comfortable with, he adds; and by doing that you increase the likelihood that they’ll connect with your brand in any number of ways.

 

Engage Your Audience

Social media is about having a dialogue. When you have a dialogue with a customer or prospect, the communication is much more fulfilling and much more profitable, says Turner. The PETCO brand has developed a strong presence in social media. The pet store chain has a YouTube channel, its Facebook page generates a lot of discussions among pet owners, and there’s lots of activity on its PETCO Scoop blog, which has received hundreds of ‘likes’ and comments. PETCO’s customers are true pet lovers and treat their pets as part of the family. The company tries to keep conversation going by aiming Facebook and Twitter posts so that there’s an explicit question to answer, or at least a specific piece of information to which people can react. Industry experts stress that you have to know your community and know how to take part within that community and through that create great content or conversation that will raise awareness and increase sales.

 

Offer Special Promotions

Dell Computers exemplifies a company that is selling products using social media. Its Twitter page, @DellOutlet, offers discounts exclusively to followers. Dell might tweet 15 percent off any Dell Outlet laptop or desktop with a special coupon code entered at checkout so they’ll know which tweet you are seeing. @DellOutlet also points you to a specific web page. There is some interaction in terms of chats with tweeters. @DellOutlet has garnered more than 1.6 million followers and generated more than $2 million in incremental revenues for Dell. Traditionally, Dell would have spent a lot of money running print ads. Today, they can write a 140-character promotion to reach customers.

PETCO is yet another example. The company provided a promo code to their customers for $40 in free shipping. The person who shared their code with the most people won a $500 PETCO gift card. About 40 percent of the sales that resulted from this promotional push came from new consumers. The desire to save a few bucks drove loyal PETCO customers to connect with the larger pet owner community and spread the word about the store via social media.


 

Use Media Advertising

Many companies have used display advertising (banners) and contextual advertising such as Google Ad Words. Many bloggers use Google Adsense to make money. There are plugins to help; you make money from clicks. There are also ad networks that you can join that pool several advertisers. You get a code and banner ads rotate from their network. This is an item that you will want to include in your advertising rate sheet. Major advertisers who buy display ads are finally beginning to figure out how to reach audiences through social networks, and have begun to shift significant dollars into Facebook. Research firm eMarketer estimates Facebook display advertising revenues will grow 80.9 percent this year to $2.19 billion.

Instead of a typical banner ad, consider offering a micro site, which would be equivalent to a paid supplement. For example, you could devote one page (a link on your website) specifically to an advertiser’s products and services. Or you can become an affiliate. With affiliate marketing you get paid to refer people to another business.

Consider combining rich media advertising with display advertising. Video advertising and promotional material can be quickly and easily streamed to your social community. Another consideration is charging for sponsorship on a monthly, quarterly, or annual basis. Of course, attention needs to be paid between balancing the delivery of the rich media advertising against the comfort level of your customer base.

 

Brand Within Applications

The best way to use apps is to create something that is functional such as a calculator, entertaining such as a game, or provides some sort of social connection such as an app just for your community. Your app can be fee based or you can give it away to build a relationship with customers. A number of well-known company brands use mobile apps to interact with their loyal customers, including Target, Coca-Cola, Nike and Gucci.

The fashion designer touts a luxury lifestyle application that is a quintessential example of branded mobile marketing. Through “Gucci Connect” users were able use their mobile devises, such as iPhone or iPad, for virtual access of a Milan fashion show, watch live runway and behind the scenes video coupled with live chat between virtual guests through Facebook and Twitter. Exclusive also to iPhone app subscribers are interactive games. The “Gucci Live” section features a music channel. Subscribers stay “in the know” with a calendar of upcoming brand events and feature articles. The Gucci “Little Black Book” provides recommendations to the hottest restaurants, nightclubs, and hotels in various cities throughout the world.

 

Set Up Shop on Facebook

Facebook fan pages are another way to generate sales and enthusiasm especially if you have loyal fans that follow your updates. You can list your products on your Facebook page for fans to easily share with their own friends and essentially allow your product offerings to go viral.
 
Businesses are increasingly selling their goods on Facebook. There are various e-commerce solutions available. One is 8thBridge which is helping companies like 1-800-Flowers and HuateLook sell from Facebook. A special deal 8thBridge ran for the designer brands retailer HauteLook along with fashion designer Diane von Furstenberg generated more than $100,000 in sales in one day, 40 percent of which came from new customers. Users were given a $10 coupon for every new member that they brought in. Using 8thBridge, 1-800-Flowers is drawing people into buying flowers and other gifts for friends and family while they are already thinking about them on Facebook.
 
Payvment is another storefront option that provides online stores for companies to sell on Facebook. It has a network of more than 60,000 merchants using its self-serve technology. Payvment generally serves smaller clients while 8thBridge caters to small- and medium-sized businesses. According to a study released by Forrester Research, Facebook is more suitable for small retailers, niche products, or steeply discounted items. Most of the benefit that big retailers get from Facebook is branding their company but not actual purchases, Forrester further reports. Moreover, some products are inherently social such as books, DVDs, and event tickets, which have been successful because they are easy to buy and sell online.

 

Use as a Retention Tool

Companies don’t always need to use social media as a sales tool or to acquire news customers, says Turner; they can use it as a customer retention tool. If someone likes or follows your business, it’s because they’re interested in hearing from you on some regular basis. It’s important that you have a routine schedule for your blogs, tweets, and postings. Keeping your fans and followers up to date on what’s new and happening with your business or industry will keep them engaged with you and keep your brand top-of-mind.

Brown, Carolyn M. “How to Monetize Social Media | Inc.com.” Small Business and Small Business Information for the Entrepreneur. Inc.com, 18 Apr. 2011. Web. 20 Apr. 2011. <http://www.inc.com/guides/201104/how-to-monetize-social-media.html>.
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Treeline Sales Job of the Week: April 11, 2011 – April 18, 2011

April 11th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

Inside Sales Representative

Inside Sales Representative 792 – Boston – Technology – $100k

Company Profile: Our client is a mobile application development firm. They help companies create, deploy and manage mobile applications. Their newest application gives corporations a marketplace to create and distribute mobile applications to employees. They are growing rapidly and looking for entrepreneurial sales professionals with strong work ethic.

Job Description: This position entails heavy cold calling to target potential prospects. You will be responsible for making calls to senior level corporate executives and identifying needs of the prospect as they pertain to mobile application solutions. You will be expected to make aggressive outbound calls around Key Performance Indicators per day. This is a very aggressive company that is growing rapidly and looking for talented sales professionals to join their team.

Requirements: This position entails heavy cold calling to target potential prospects. You will be responsible for making calls to senior level corporate executives and identifying needs of the prospect as they pertain to mobile application solutions. You will be expected to make aggressive outbound calls around Key Performance Indicators per day. This is a very aggressive company that is growing rapidly and looking for talented sales professionals to join their team.

Base Comp. $50,000

Total Comp. $100,000

If you are interested please Join Our Network! If you are already a member of our sales network contact your Treeline consultant.

Email sales@treeline-inc.com if you have any questions.

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How to Get Out of a Sales Slump

April 11th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

Turn Your Sales Slump Around and Make 2011 your Best Year

By Dan Fantasia, Treeline, Inc. Founder and President

Have you ever seen your favorite sports team or favorite professional athlete get into a slump and wonder how they got there and when they are going to get out of it?  It can be frustrating to watch and even more difficult for the team to recognize the need to make changes in order to snap out of it.    

The driving factor behind breaking a slump is 90% mental, which is why it is so difficult to break.  Think about it.  When was the last time you found yourself in a slump? How long did it take to wake up and move on? What were the factors that motivated you to get over the hump?

Now think of yourself and the rest of your sales team. Are you and your fellow team members in a slump?  If so, you only one. Frequently, around the end of Q1 a lot of sales representatives fall into slumps. You and your sales team ran straight into Q1 at full speed and with the winter months coming to an end, you may have cabin fever and might be easily distracted.

The last couple of years have been tough. Many of our sales peers had to fight hard, work harder and their ability to succeed has been tested. Good news, the market is picking up and as sales professionals we have an incredible opportunity to crush our numbers in 2011. We have to take advantage of the time we have to make money.   

So how do you get out of a slump?

  1. Acknowledge that you are distracted? Recognize that you are not producing as well as you should. This is not about being unlucky, or being a victim; this is about getting pointed in the right direction to succeed. 
  2. Relieve anxiety that will cause additional distractions by addressing the problem. Sales people know when they are not producing.  Get back on track with aggressive and direct objectives and goals.  Focus on driving activity and inspect results.
  3. Mix it up.  Keep your environment fresh and change up the daily routine. Go for a run in the morning, drive a different way to work, read a new book, listen to motivational tapes, eat different foods, take different people out to lunch, get to work early, set a goal to close the office twice a week, etc.  Break the common routine; steering yourself away from burn out.  When in a slump it is easy to burn out. It happens to all of us, but it is those who mentally push through these lows that find better days and much success.
  4. Encourage your sales team and ask for help.  Find new ways to do the job.  Encourage eachother to be nimble, to adapt, change and learn.  Learn from management, peers and from the newest members of the team.  Knowledge is power and it revitalizes the sole.    
  5. Don’t get distracted.  Block out the billions of distractions you have daily.  Use your time wisely.  Don’t waste time on distracting emails, news stories, family, social networking, the production of others around you, etc.  When in the office there is one thing to focus on, booking business.  The only way to make money is to sell, so clear everything out of your way that does not relate to your pipeline, booking revenue and hitting your goals.  What is it going to take to be number 1? 
  6. Have fun.  Share a positive attitude, it is contagious and will bring your team success.  We are approaching the end of the first quarter.  There are 3 quarters left.  The weather is changing and instead of being a distraction use the momentum to create fun motivational challenges to build team unity.  A happy and positively charged environment creates high production.
  7. Team Unity.   Focus on the basics and driving activity. Don’t wait for someone else to do it for you?  Take action!  Encourage your team. Find a peer to commit to call blitz together.  Create team games internally with small prizes to build unity and drive activity.  Have fun with it and create competition.  Prospecting together creates synergy and increases energy and belief. Everyone’s success is shared and the team will achieve positive reinforcement and success.

The key to getting out of a slump is to recognize that you are in one.  Take control of your destiny.  Don’t be a victim. Instead, shake it off and make small tweaks to your daily routine and get on the offensive.  Mix things up and get it done. Be happy and work harder than everyone else. Ultimately, you will find yourself at the top of the heap by end of 2011.  This is going to be the best year of your life.  Let’s go!

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Treeline Sales Job of the Week: April 4, 2011 – April 13, 2011

April 5th, 2011 by Amanda Musto, Social Media Marketing Representative at Treeline, Inc

Digital Sales Representative

 

Digital Sales Representative 788 – Boston – Technology – $110k

Company Profile: Our client is a dynamic organization that is growing at an exponential rate. They just got venture funding and they are looking for hungry, energetic individuals that have a passion for what they do.

Job Description: This is a very new entrepreneurial sale where you will sell primarily into CMO’s and VP’s of Marketing, you will be educating them on your product and ultimately the relationship you establish. This requires impeccable presentation skills, great communication and a high level of intelligence and sophistication.

Requirements:

  •  1-3 years sales experience (Media, Social, Software)
  • Demonstrated success consistently achieving quota selling into the marketing department.
  • Comprehensive understanding of social media
  • Comfortable in a dynamic startup environment
  • Hungry, driven, competitive hunter mentality

Base Comp. $45,000

Total Comp. $110,000

If you are interested please Join Our Network! If you are already a member of our sales network contact your Treeline consultant.

Email sales@treeline-inc.com if you have any questions.

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